About DreamDesk
We’re changing the way your hotel speaks—with a voice that listens, understands, and cares like never before.
Our Story
At Automated Reception, we believe hospitality should feel effortless — for guests and hotel teams alike. We're on a mission to take the pressure off busy front desks and reservation teams by bringing intelligent, humanlike voice automation to the heart of hotel operations.
Our AI-powered assistant, DreamDesk, answers every call with consistency, warmth, and efficiency — whether it's a late-night booking, a guest question, or a last-minute change. Available 24/7, DreamDesk gives your team the breathing room to focus on what really matters: creating memorable guest experiences. We started Automated Reception because we've seen firsthand how demanding hospitality can be — especially during staff shortages. Co-founded by Vieri Balboni and Robert Godwin (CEO of Lamington Group), our roots are deeply embedded in the hotel world, with over 60 years of industry experience guiding us. But we're not just here to solve staffing challenges. We're committed to building smarter, more sustainable operations that support Lamington's goal of net zero by 2030 — one phone call at a time.
Our Values
These principles guide how we work and make decisions every day.
Value 1
Human-firstAutomation
Value 2
Purpose-drivenInnovation
Value 3
Built with Hoteliers,for Hoteliers
Value 4
Trust isearned daily
Meet the People Behind DreamDesk
These principles guide how we work and make decisions every day.

Vieri Balboni
CEO & Co-Founder The driving force behind our mission, Vieri blends strategic insight with a deep passion for reshaping the hospitality landscape through AI.

Robert Godwin
Co-Founder With years of hospitality experience, Robert brings industry know-how and vision, ensuring our solutions stay relevant, impactful, and guest-focused.

Lapo Ciampi
CTO Lapo leads our tech innovation, architecting the systems behind DreamDesk and pushing the boundaries of AI-powered voice automation.

Chyna Blain
Head of Tech Sales Chyna connects real client needs with smart technology, working closely with partners to deliver tailored solutions that fuel growth and elevate guest experience.

Ali Hosseini
Digital Marketing Executive Ali crafts our brand story and ensures DreamDesk's voice is heard—everywhere from digital campaigns to hospitality conferences.

Alex Brown
Business Development Executive Alex is often the first conversation people have with DreamDesk—and he makes it count. He brings energy, insight, and a genuine curiosity to every connection.

Shea Magennis
Python Developer Shea powers the intelligence behind DreamDesk, developing the core functionalities that make our AI smart, efficient, and scalable.

Keval Kapdee
DevOps Engineer Keval keeps our infrastructure running like clockwork—ensuring stability, security, and smooth deployments across the board.

Rayman Parmar
Python Developer Rayman brings deep AI knowledge to the team, helping us push the boundaries of what DreamDesk can do. He’s focused on making our systems sharper, smarter, and more adaptive every day.

Jolie Lanier
Junior business development executive We’re excited to welcome Jolie, an Economics student with tech expertise and Spanish fluency, as our new Junior Business Development Executive making an immediate impact.
Join theDreamDesk family
Whether you're looking to transform your hotel's guest experience, join our team, or become a partner, we'd love to hear from you.
